Overview
Custom Tone, also known as Responder Rules or Tone, enables you to define how AI-generated responses should be styled. This feature allows customization of tone, formality, and depth of responses, making your email communication consistent and brand-aligned.
Using Custom Tone
Custom Tone settings are configured during the initial setup of a workflow under Email Settings > Advanced, and they take effect immediately when the workflow is saved. You can also edit them at any point in time, by Editing a Workflow.
Examples
Corporate Communication
- Rule: Use formal tone and include supporting evidence for technical queries.
- Outcome: Professional responses ensure clarity and trust.
Friendly Customer Support
- Rule: Use casual tone and empathetic language for customer inquiries.
- Outcome: Engaging responses enhance customer satisfaction.
Marketing Campaigns
- Rule: Use an engaging tone with action-oriented language for promotional emails.
- Outcome: Persuasive responses drive customer engagement and conversions.
Regional Localization
- Rule: For emails originating from Australia, use Australian English and add localized examples when relevant.
- Outcome: Responses resonate better with regional audiences, enhancing communication effectiveness.